000 00411nam a2200157Ia 4500
008 210716s1997 xx 000 0 und d
020 _a0132527103
041 _aeng
082 _a658.8 KOTP
100 _aArmstrong, Gary;Kotler, Philip.
245 _aMarketing: an introduction.
_bIntroduction.
250 _a4
260 _aNew Jercy
_bPrentice Hall
_c1997
300 _axxix,585,i30
650 _aMarketing
999 _c200782
_d200782