000 00498nam a2200157Ia 4500
008 210716s2000 xx 000 0 und d
020 _a039587050X
041 _aeng
082 _a658.802 ANDC
100 _aAnderson, Carol H;Vincze, Julian W.
245 _aStrategic marketing management: meeting the Global marketing challenge.
_bMeeting the Global marketing challenge.
250 _a1
260 _aNew York
_bHoughton mifflin Company
_c2000
300 _axxiv,474,I-12
650 _aMarketing
999 _c200769
_d200769