| 000 | 00468nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 210716s2001 xx 000 0 und d | ||
| 020 | _a1578512492 | ||
| 041 | _aeng | ||
| 082 | _a658.827 HILS | ||
| 100 | _aHill, Sam;Lederer, Chris. | ||
| 245 |
_aInfinite asset: managing brands to build new value. _bManaging brands to build new value. |
||
| 250 | _a1 | ||
| 260 |
_aBoston _bHarvard Business School Press _c2001 |
||
| 300 | _axii,238 | ||
| 650 | _aBrand Management | ||
| 999 |
_c199554 _d199554 |
||