| 000 | 00776nam a2200241Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220304103055.0 | ||
| 008 | 210716s2003 xx 000 0 und d | ||
| 020 | _a8129700638 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a659.1 _26 _bWELW |
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| 100 |
_aWells, William. _922659 |
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| 245 |
_aAdvertising : _bprinciples and practice / _cBy William Wells, John Burnett and Sandra Moriarty. |
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| 250 | _a6th ed. | ||
| 260 |
_aNew Delhi : _bPearson Education , _c2003. |
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| 300 |
_aXxxii, 599p. ; _c28 cm. |
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| 650 |
_aAdvertising planning and strategy _922660 |
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| 650 |
_aRetail and business to business advertising _922661 |
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| 700 |
_aBurnett, John. _922662 |
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| 700 |
_aMoriarty, Sandra. _922663 |
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| 942 |
_2ddc _cBK _e6th _k659.1 WELW |
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| 999 |
_c199132 _d199132 |
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