000 00471nam a2200145Ia 4500
008 210716s1986 xx 000 0 und d
020 _a0538195029
041 _aeng
082 _a659.1 ROTK
100 _aRotzoll, Kim B; Haefner, James E.
245 _aAdvertising in contemporary society: perspective toward understanding.
_bPerspective toward understanding.
260 _aU S A
_bSouth Western Publishing Company
_c1986
300 _axiii,155
650 _aAdvertising
999 _c198709
_d198709