000 00483nam a2200157Ia 4500
008 210716s1990 xx 000 0 und d
020 _a0321046447
041 _aeng
082 _a658.575 LILG
100 _aLilien, Gary L;Rangaswamy, Arvind.
245 _aNew product and brand management: marketing engineering applications.
_bMarketing engineering applications.
250 _a1
260 _aNew York
_bAddison Wesley
_c1990
300 _a149
650 _aProduction Management
999 _c198562
_d198562