000 00443nam a2200157Ia 4500
008 210716s1991 xx 000 0 und d
020 _a0321001958
041 _aeng
082 _a658.84 LILG
100 _aLilien, Gary L;Rangaswamy, Arvind.
245 _aMarketing engineering: computer assisted marketng analysis and planning
250 _a1
260 _aNew York
_bAddison Wesley Longman
_c1991
300 _a360
650 _aMarketing
999 _c198561
_d198561