000 00773nam a2200229Ia 4500
005 20220211145759.0
008 210716s2005 xx 000 0 und d
020 _a8129702010
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.8
_210
_bKOTP
100 _aKotler, Philip.
_919369
245 _aPrinciples of marketing /
250 _a10th ed.
260 _aNew Delhi :
_bPrentice Hall of India PVt Ltd ,
_c2005.
300 _aXix, 661p. ; I-19 ;
_c27 cm.
650 _aMarketing channels and supply chain management
_919370
650 _aAdvertising sales promotion and public relations
_919371
650 _aNew product development and product life cycle strategies
_919372
700 _aArmstrong, Gary.
_919373
942 _2ddc
_cBK
_e10th
_k658.8 KOTP
999 _c197859
_d197859