000 00845nam a2200253Ia 4500
005 20230707115538.0
008 210716s2002 xx 000 0 und d
020 _a9788120304840
040 _cAIMIT LIBRARY
041 _aeng
082 _a658.83
_27
_bLUCD
100 _aLuck, David J.
_9125934
245 _aMarketing research /
_cBy David J Luck and Ronald S Rubin
250 _a7th ed.
260 _aNew Delhi :
_bPrentice Hall of India PVt Ltd.,
_c2002.
300 _axvi,683p. ;
_bPB :
_c23.5 cm
650 _aMarketing Research
_9125935
650 _aPlanning the Research Project
_9125936
650 _aPerforming the Data Collection
_9125937
650 _aProcessing and Analyzing Data
_9125938
650 _aPresentation and Follow-Through
_9125939
700 _aRubin, Ronald S.
_9125940
942 _2ddc
_cBK
_e7th
_k658.83 LUCD
999 _c197585
_d197585