000 00501nam a2200157Ia 4500
008 210716s2014 xx 000 0 und d
020 _a9789351108085
041 _aeng
082 _a658.827 BUSL
100 _aBusche, Laura.
245 _aLean branding: creating dynamic brands to generate conversion.
_bCreating dynamic brands to generate conversion.
250 _a1
260 _aNew Delhi
_bShroff Publishers and Distributors Pvt Ltd
_c2014
300 _axvii,278
650 _aBrand Management
999 _c195286
_d195286