| 000 | 00818nam a2200241Ia 4500 | ||
|---|---|---|---|
| 005 | 20220212113140.0 | ||
| 008 | 210716s2009 xx 000 0 und d | ||
| 020 | _a9788131716830 | ||
| 040 | _cAIMIT LIBRARY | ||
| 041 | _aeng | ||
| 082 |
_a658.8 _213 _bKOTP |
||
| 100 |
_aKotler, Philip. _918909 |
||
| 245 |
_aMarketing management: _ba south asian perspective / _cBy Philip Kotler...[et.al.]. |
||
| 250 | _a13th ed. | ||
| 260 |
_aNew Delhi : _bPearson Education , _c2009. |
||
| 300 |
_aXlvii, 647p. ;E57 ; _c27.5 cm. |
||
| 650 |
_aManaging a holistic marketing organization for the learning _918910 |
||
| 650 |
_aCrafting the brand positioning _918911 |
||
| 700 |
_aKeller, Kevin Lane. _918912 |
||
| 700 |
_aKoshy, Abraham. _918913 |
||
| 700 |
_aJha, Mithileshwar. _918914 |
||
| 942 |
_2ddc _cBK _e13th _k658.8 KOTP |
||
| 999 |
_c188322 _d188322 |
||