| 000 | 00642nam a2200229Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20230410150127.0 | ||
| 008 | 210423s2011 xx 000 0 und d | ||
| 020 | _a978-81-321-1020-0 | ||
| 040 | _cAL | ||
| 041 | _aeng | ||
| 082 |
_a658.8 _223 _bLEES |
||
| 100 |
_aLEE (Nancy R);KOTLER (Philip) _985486 |
||
| 245 | _aSocial marketing: influencing behaviors for good Ed 4 | ||
| 250 | _a4 | ||
| 260 |
_aNew Delhi _bSage Publications _c2011 |
||
| 300 |
_axi,502 _bPB |
||
| 365 |
_b625 _cINR |
||
| 650 |
_aMarketing Management _985487 |
||
| 906 | _abehaviors ; good ; influencing ; marketing: ; Social | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c169551 _d169551 |
||