| 000 | 00728nam a2200241Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20230516151034.0 | ||
| 008 | 210423s2011 xx 000 0 und d | ||
| 020 | _a978-0-7494-6193-5 | ||
| 040 | _cAL | ||
| 041 | _aeng | ||
| 082 | _a658.802 ZOOM | ||
| 100 |
_aSMITH (P R);ZOOK (ZE) _9105763 |
||
| 245 | _aMarketing communications : integrating offline and online with social media Ed 5 | ||
| 250 | _a5 | ||
| 260 |
_aLondon _bKogan Page Ltd _c2011 |
||
| 300 |
_axviii,483p _bPB |
||
| 365 |
_b3942.1 _cGBP |
||
| 650 |
_aManagement _9105764 |
||
| 650 |
_aMarketing Management _9105765 |
||
| 906 | _a: ; communications ; Ed ; integrating ; Marketing ; media ; offline ; online ; social | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c166440 _d166440 |
||