000 01073nam a2200253Ia 4500
003 OSt
005 20250806142415.0
008 210423s2012 xx 000 0 und d
020 _a978-1-4129-7782-1
040 _cAL
041 _aeng
082 _a303.375
_bJOWP
100 _aGarth S Jowett
_9108146
245 _aPropaganda and persuasion
250 _a5
260 _aNew Delhi
_bSage Publications
_c2012
300 _axxx,432
_bPB
365 _b4428
_cUSD
520 _ais the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, the Fifth Edition has been revised and updated. Authors Garth S. Jowett and Victoria O’Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.
650 _aSocial Processes
_9108147
700 _aO'Doneell Victoria
_9234297
906 _aEd ; persuasion ; Propaganda
942 _2ddc
_cBK
999 _c165073
_d165073