000 00507nam a2200157Ia 4500
008 210423s2007 xx 000 0 und d
020 _a761933549
041 _aeng
082 _a659.1 HALA
100 _aHALVE (Anand Bhaskar).
245 _aPlanning for power advertising: a users manual for students and practitioners.
260 _aNew Delhi
_bResponse Books
_c2007
300 _a260
_bPB
365 _b475
_cINR
906 _aadvertising: ; manual ; Planning ; power ; practitioners. ; students ; users
999 _c158929
_d158929