000 00619nam a2200229Ia 4500
003 OSt
005 20230426102755.0
008 210423s2008 xx 000 0 und d
020 _a9781412903127
040 _cAL
041 _aeng
082 _a070.1 KUNL
100 _aKUNG (Lucy)
_978730
245 _aStrategic management in the media: from theory to practice
260 _aNew Delhi
_bSage Publications
_c2008
300 _aviii,248
_bPB
365 _cINR
650 _aGeneral
_978731
650 _aMass Media
_978732
906 _amanagement ; media: ; practice. ; Strategic ; theory
942 _2ddc
_cBK
999 _c156189
_d156189