000 00586nam a2200241Ia 4500
008 210210b2013 xxu||||| |||| 00| 0 eng d
020 _a9781422189887
041 _aeng
082 _a658.8 HARH
100 _aHARVARD BUSINESS REVIEW
245 _aHBRs ten must reads on strategic marketing
260 _aBoston
_bHarvard Business School Press,
_c2013
300 _aviii,206
650 _aten
650 _astrategic
650 _areads
650 _aon
650 _amust
650 _amarketing
650 _aHBRs
690 _aMarketing Management
906 _a068865
999 _c152960
_d152960