000 00594nam a2200241Ia 4500
008 210210b2012 xxu||||| |||| 00| 0 eng d
020 _a9788177083156
041 _aeng
082 _a659.1 PONA
100 _aPONGIANNAN (K)
245 _aAdvertising and brand buliding: principles and case studies
260 _aNew Delhi
_bNew Century Publications
_c2012
300 _axii,194
650 _astudies
650 _aprinciples
650 _acase
650 _abuliding:
650 _abrand
650 _aand
650 _aAdvertising
690 _aAdvertising
906 _a067654
999 _c150822
_d150822