000			00510nam a2200217Ia 4500
008			210210b2015 xxu||||| |||| 00| 0 eng d
020			_a9789351380467
041			_aeng
082			_a658.827 MATB
100			_aMATHUR (U C)
245			_aBrand management: text and cases
260			_aBengaluru _bTrinity Press _c2015
300			_axiv,173
650			_atext
650			_amanagement:
650			_acases
650			_aBrand
650			_aand
690			_aMarketing Management
906			_a071125
999			_c120516 _d120516