000 00462nam a2200169Ia 4500
008 210210b1998 xxu||||| |||| 00| 0 eng d
020 _a81 203 1219 8
082 _a659.1 BATA
100 _aBATRA (Rajeev) and others.
245 _aAdvertising management. Ed 5.
250 _a
260 _aNew Delhi.
_bPrentice-Hall of India Private Limited
_c1998
300 _axiii,754
650 _aAdvertising Management
690 _aAdvertising
906 _a053219
999 _c101396
_d101396