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Research methods for business : a real world approach

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New Delhi Cengage 2024Edition: 3Description: xii, 402p. PB 27.5x21.5cmISBN:
  • 9789360532338
Subject(s): DDC classification:
  • 658.0072 QUIR
Summary: This textbook aims to provide a balanced introduction to research methods for today’s business students by synthesizing rigorous coverage of methodologies with an accessible “real-world” approach.
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Item type Current library Collection Call number Status Barcode
Book Book St Aloysius PG Library MCom Finance & Analytics 658.0072 QUIR (Browse shelf(Opens below)) Available PG025086
Total holds: 0

This textbook aims to provide a balanced introduction to research methods for today’s business students by synthesizing rigorous coverage of methodologies with an accessible “real-world” approach.

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