Advertising management / By Rajeev Batra, John G. Myers and David A. Aaker.
Material type:
TextLanguage: English Publication details: South Asia : Pearson Education , 2009.Edition: 5th edDescription: Xiii, 754p. ; 23.5 cmISBN: - 8120312198
- 659.1 5 BATR
| Item type | Current library | Collection | Call number | Status | Barcode | |
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St Aloysius Institute of Management & Information Technology | MBA | 659.1 BATR (Browse shelf(Opens below)) | Available | MBA00515 | |
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St Aloysius Institute of Management & Information Technology | MBA | 659.1 BATR (Browse shelf(Opens below)) | Available | MBA00473 | |
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St Aloysius Institute of Management & Information Technology | MBA | 659.1 BATR (Browse shelf(Opens below)) | Reference Book | MBA00426 |
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