TY  - BOOK
AU  - Roger Bougie
AU  - Sekaran, Uma
AU  - Srivastava, Mala
TI  - Research methods for business: : a skill building approach
SN  - 9789354244773
U1  - 658.0072 
PY  - 2024///
CY  - New Delhi
PB  - Wiley
KW  - Business Research Methods
KW  - Management
N2  - Research Methods for Business, 8ed, An Indian Adaptation: A Skill-Building Approach Research Methods for Business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project. About the Author: Roger Bougie, Uma Sekaran, Mala
ER  -