: a skill building approach Roger Bougie creator Sekaran, Uma Srivastava, Mala text New Delhi Wiley 2024 8 monographic eng Eng lis h

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xxxiii, 588p. PB 25x20.5cm. Research Methods for Business, 8ed, An Indian Adaptation: A Skill-Building Approach Research Methods for Business explains the principles and practices of using a systematic, organized method for solving problematic issues in business organizations. Designed to help students view research from the perspective of management, this popular textbook guides students through the entire business research process. Organized into six main themes—Introduction, Defining the Management and the Research Problem, Theory, Collecting Information, Drawing Conclusions, and Writing and Presenting the Research Report—the text enables students to develop the skills and knowledge required to successfully create, conduct, and analyse a research project. About the Author: Roger Bougie, Uma Sekaran, Mala Management 658.0072 BOUR 9789354244773 250819 20250822144807.0