TY  - BOOK
AU  - Gupta, Prachi.
AU  - Aggarwal, Ashita.
AU  - Majra, Hufrish.
AU  - Jacob, Isaac.
AU  - Jain, Varsha.
AU  - Krishna, G Radha.
AU  - Nurang, Ritu.
AU  - Venkatesh, Shanthi.
AU  - Paul A Suresh.
AU  - Goswami, Susobhan.
TI  - Marketing management: Indian cases 
U1  - 658.8 2
PY  - 2024///
CY  - New Delhi
PB  - Pearson
KW  - MTR foods- a marketing marvel
KW  - Who will buy XYLO- mahindra and mahindra automotive sector
KW  - Designing and managing services
ER  -