01745nam a22002297a 4500 20250707095544.0 250705b |||||||| |||| 00| 0 eng d 9789360454395 AL English 659.2 PRAS Amith prabhu 217536 Spark : Stories and insights from Indias public relations pioneers Chennai Westland business 2024 226 p. PB 22x14 cm. FQAF-5546 ₹258.00 ₹ ₹258.00 0% 30-06-2025 Twenty-four profiles and perspectives from the pioneers of the Indian PR industry. Sunil Agarwal. Atul Ahluwalia. Madan Bahal. Manisha Chaudhary. Kunal Kishore Sinha. Dilip Cherian. Rajiv Desai. Sunil Gautam. Aman Gupta. Shivani Gupta. Vineet Handa. Archana Jain. Ashish Jalan. Zacharia James. Samir Kale. Bobby Kewalramani. Nikhil Khanna. Nandita Lakshmanan. Gaurav Patra. Roger Pereira. Bela Rajan. N. Sundar Rajan. Prema Sagar. Rishi Seth. Everyone associated with the field of public relations is familiar with these names. They are the pioneers of the PR business, and they are the ones who have shaped it into what it is today. In Spark: Stories and Insights from Indias Public Relations Pioneers, editors Amith Prabhu and Sarika Chavan have compiledthe profiles of twenty-four PR senior professionals. Each essay describes their tryst with the profession, their take on the evolution of PR consultancy and what they see as the future of the business, as well as the skills and serendipity that led to their success. A must-read for every PR professional and enthusiast... Builders 217537 business 217538 Chavan,Sarika 217528 ddc BK 234589 234589 0 0 ddc 0 0 JR AL AL 2025-07-05 258.00 0 659.2 PRAS 077721 2025-07-05 12:47:01 258.00 2025-07-05 BK