02020nam a22002057a 450000500170000000800410001702000150005804000180007308200190009110000160011024500500012625000120017626000460018830000310023450005020026550509700076765000220173765000330175965000220179220250506122207.0250428b        |||||||| |||| 00| 0 eng d  a9351610624  cAIMIT LIBRARY  21a651.7bGUPC  aGupta, C B.  aBasic business communication /cBy C B Gupta.  a1st ed.  aNew Delhi :bSultan Chand & Sons ,c2016.  axiv,19.29p. ;bPBc24.5 cm  aSome of the salient features of the book are as follows :
Full coverage of the prescribed syllabus
Lucid, simple and conversational language
Tables and diagrams to illustrate the text
Summary at the end of every chapter for quick revision
Chapter Outline at the beginning of every chapter to indicate at a glance the topics covered in the chapter
Test Questions at the end of every chapter for self-examination
Model Test Papers for self-examination
Question Papers of B.Com. (Hons.)
Examinations.  a
Contents:

Part I—Introduction to Business Communication
Nature, Process and Importance of Communication
Formal and Informal Channels of Communication
Dimensions or Directions of Communication
Media and Types of Communication (Oral and Written Communication)
Non-verbal Communication
Barriers to Communication
Guidelines for Effective Communication
 
Part II—Effective Writing
Guidelines for Clear Writing
References, Bibliographical and Research Tools
 
Part III—Report Writing
Writing a Project Report
Writing Reports on Field Work/Visits to Industries, Business Concerns/Business Negotiations
Summarising Annual Reports of Companies
 
Part IV—Minutes and E-Correspondence
Writing Notifications, Agenda, Minutes of Meeting and Press Release
Business Correspondence and Electronic Mail
 
Part V—Spoken English and Presentation
Spoken English for Business Communication
Making Oral Presentations
Bibliography
Model Test Papers
Examination Question Papers  aEffective writing  aMinutes and e-correspondence  aEffective writing