<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01955nam a22002537a 4500</leader>
  <controlfield tag="005">20250412143528.0</controlfield>
  <controlfield tag="008">250411b        |||||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9789387067622</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="c">AIMIT LIBRARY</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="2">3</subfield>
    <subfield code="a">658.001 </subfield>
    <subfield code="b">GEET</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Geetika.</subfield>
    <subfield code="9">208257</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Managerial economics /</subfield>
    <subfield code="c">By Geetika, Ghosh, Piyali and Choudhury, Purba Roy.</subfield>
  </datafield>
  <datafield tag="250" ind1=" " ind2=" ">
    <subfield code="a">3rd ed.</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New Delhi :</subfield>
    <subfield code="b">McGraw Hill Education Pvt Ltd ,</subfield>
    <subfield code="c">2024.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">PB</subfield>
    <subfield code="b">xxviii,669p. ;</subfield>
    <subfield code="c">24.5 cm</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Managerial Economics, 3e, provides a detailed introduction of economic concepts to management students. It illustrates the technique of systematic problem solving and taking effective decisions by applying concepts of economics in different situations. With its unique integrative approach, this revised edition covers the recent developments in the interdisciplinary fields related to economics and business such as Demonetization, Jio case study, Patanjali, restriction on H1B visa, GST, Highlights of Budget 2017, and many more.</subfield>
  </datafield>
  <datafield tag="505" ind1=" " ind2=" ">
    <subfield code="a">1. Basic Concepts and Principles
2. Theory of Firm
3. Consumer Preferences and Choice
4. Demand and Supply Analysis
5. Elasticities of Demand and Supply
6. Demand Forecasting
7. Cost and Revenue
8. Production Analysis
9. Financial Evaluation of Long-Term Projects
10. Perfect Competition
11. Monopoly and Monopsony
12. Monopolistic Competition
13. Oligopoly
14. Choice under Uncertainty and Game Theory
15. Product Pricing
16. Input Pricing
17. Externalities, Public Goods and Role of Government
18. Macroeconomic Phenomena
19. National Income
20. Money Supply, Inflation and Unemployment
21. Business Cycles</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Theory of firm</subfield>
    <subfield code="9">208258</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Elasticities of demand and supply</subfield>
    <subfield code="9">208259</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Demand forecasting</subfield>
    <subfield code="9">208260</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Ghosh, Piyali.</subfield>
    <subfield code="9">208261</subfield>
  </datafield>
  <datafield tag="700" ind1=" " ind2=" ">
    <subfield code="a">Choudhury, Purba Roy.</subfield>
    <subfield code="9">208262</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">BK</subfield>
    <subfield code="e">3rd</subfield>
    <subfield code="k">658.001 GEET</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">234150</subfield>
    <subfield code="d">234150</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">MBA</subfield>
    <subfield code="a">AIMIT</subfield>
    <subfield code="b">AIMIT</subfield>
    <subfield code="c">ME</subfield>
    <subfield code="d">2025-03-11</subfield>
    <subfield code="e">Biblios Book Point</subfield>
    <subfield code="g">910.00</subfield>
    <subfield code="i">Bill.no:7466; Bill.dt:2025/03/11</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">658.001  GEET</subfield>
    <subfield code="p">MBA14942</subfield>
    <subfield code="r">2026-05-23 00:00:00</subfield>
    <subfield code="v">709.80</subfield>
    <subfield code="w">2025-04-11</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="8">MBA</subfield>
    <subfield code="a">AIMIT</subfield>
    <subfield code="b">AIMIT</subfield>
    <subfield code="c">ME</subfield>
    <subfield code="d">2025-03-11</subfield>
    <subfield code="e">Biblios Book Point</subfield>
    <subfield code="g">910.00</subfield>
    <subfield code="i">Bill.no:7466; Bill.dt:2025/03/11</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">658.001  GEET</subfield>
    <subfield code="p">MBA14943</subfield>
    <subfield code="r">2026-05-23 00:00:00</subfield>
    <subfield code="v">709.80</subfield>
    <subfield code="w">2025-04-11</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
