Evers, Natasha. Technology entrepreneurship : bringing innovation to the marketplace / By Natasha Evers, James Cunningham and Thomas Hoholm. - 2nd ed. - New Delhi : Red Globe Press , 2024. - xxviii,417p. ; PB 24cm ISBN: 9789361313776 Subjects--Topical Terms: Marketing strategy.Business modelling. Dewey Class. No.: 338.04 / EVEN