Chris Mulhearn creator Vane, Howard R text New Delhi Bloomsbury 2023 4the ed. monographic eng

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xxvii,507p PB 26x19cm. Written specifically for non-specialists, this textbook provides a rigorous and engaging introduction to economics in the context of the business world. Striking the perfect balance between theory and practical application, it draws on interesting real-world examples and case studies – from tech companies to football clubs – to demonstrate the relevance of key economic concepts and theories to business. Clear and insightful, it is packed with current data and innovative features to bring the subject to life for students. This edition is thoroughly updated to include coverage of topics such as market failure, austerity, international trade and Brexit. Economics 330 MULE 9789356403352 250215 20250215094138.0