00678nam a22001697a 4500003000400000005001700004008004100021040001800062100002300080245023900103260002300342650002200365650002500387650003700412700002700449856003200476OSt20240624100843.0240624b           ||||| |||| 00| 0 eng d  cAIMIT LIBRARY  aK Sukesh.e2116181  aStudy on the influence of brand trust alternative attractiveness and brand authenticity on brand loyalty and positive word of mouth intention with special reference to hyundai motors Mangalore /cBy Sukesh K ; Guided by Justine James.  aMangaluru ;c2023.  aLiterature review  aResearch methodology  aData analysis and interpretation  aJames, Justine.eGuide  3Kachana automobiles pvt ltd