B L Sumitha. <br/><br/>
Sales promotion and consumer purchase behaviour at big bazaar / 
By Sumanth B L ; Guided by Sumitha Achar. 
 - Bengaluru ;  2022. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industry profile company profile and introduction to study<br/>Problem Identification<br/>Research methodology<br/>Data analysis and interpretation