TY  - BOOK
AU  - Keegan, Warren J.
AU  - Brill, Elyse Arnow.
AU  - Dutta, Gautam.
TI  - Global marketing management
SN  - 9789332584327
U1  - 658.848  8
PY  - 2017///
CY  - Uttar Pradesh
PB  - Pearson India Education Services Pvt. Ltd
KW  - Global marketing environment
KW  - Analyzing and targeting global market opportunities
ER  -