TY  - BOOK
AU  - Fournier, Susan., ed.
AU  - Breazeale, Michael., ed.
AU  - Fetscherine, Marc., ed.
TI  - Consumer brand relationships :  : theory and practice 
SN  - 9781138961548
U1  - 658.8343 FOUC 
PY  - 2023///
CY  - London
PB  - Routledge
KW  - Consumer Behaviour
KW  - Marketing Management
ER  -