TY  - BOOK
AU  - M M Varma
AU  - 
AU  - VARMA (M M)
AU  - AGARWAL (R K)
TI  - Marketing management
U1  - 658.8 23
PY  - 2000///
CY  - Delhi
PB  - King Books
KW  - Marketing Process
KW  - Marketing Environment
KW  - Marketing Planning
KW  - Sales Promotion
KW  - Consumer Protection In India
ER  -