M M Varma  R K Agarwal  <br/><br/>
Marketing management 

 - Delhi  King Books  2000 
 - viii,447p.  PB  21x14cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Process<br/>Marketing Environment<br/>Marketing Planning<br/>Sales Promotion<br/>Consumer Protection In India
<br/><br/><label>Dewey Class. No.: </label>658.8  / VARM