Philip Kotler  Gary Armstrong <br/><br/>
Principles of marketing Ed 7 

 - 7 
 - xii,834p.  PB  27x21cm. 
<br/><br/><label>ISBN: </label>8120310772 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Process<br/>Distribution Channels<br/>Retailing and Wholesaling
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOTP