01897nam a22002177a 450000500170000000800410001702000180005804000070007604100080008308200210009110000250011224500730013726000540021030000260026436500630029052010870035365000650144094200120150599900190151795201430153620230109115258.0230106b           ||||| |||| 00| 0 eng d  a9789352139989  cAL  aeng  223a004.21bYABL  aJon Yablonski968790  aLaws of UXbUsing Psychology to Design better products and Services   aMumbaibShroff Publishers and Distributors c2021  ax,137p.bPBc23x15cm.  2GeneralaQWWC-19354b₹625.00c₹d₹625.00f26-12-2022  aAn understanding of psychology—specifically the psychology behind how users behave and interact with digital interfaces—is perhaps the single most valuable nondesign skill a designer can have. The most elegant design can fail if it forces users to conform to the design rather than working within the “blueprint” of how humans perceive and process the world around them. This practical guide explains how you can apply key principles in psychology to build products and experiences that are more intuitive and human-centered. Author Jon Yablonski deconstructs familiar apps and experiences to provide clear examples of how UX designers can build experiences that adapt to how users perceive and process digital interfaces.You’ll learn:How aesthetically pleasing design creates positive responsesThe principles from psychology most useful for designersHow these psychology principles relate to UX heuristicsPredictive models including Fitts’s law, Jakob’s law, and Hick’s lawEthical implications of using psychology in design
A framework for applying these principles  2Data processing and computer scienceaData processing968987  2ddccBK  c226311d226311  00102ddc40708MAJMCaSACPGbSACPGd2023-01-05eAmazon.ing625.00l0o004.21 YABLpPG024142r2023-01-06 00:00:00v625.00w2023-01-06yBK