Richard Whittington creator Regner, Patrick; et. al text United Kingdom Pearson Education 2021 5th ed. monographic eng

print

xiv,214p. PB 24.5x19cm. Fundamentals of Strategy, 5th Edition, by Whittington, Regnér, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy. This book has been updated to include coverage of the Covid-19 crisis, and provides insights and examples from a broad range of international organizations. Each chapter is complemented by a wide range of illustrations followed by an end-of-chapter case study to consolidate understanding of how the theories apply to real-world scenarios. This book will particularly suit students on short strategy courses and courses focused on strategy analysis. Management 658.4012 WHIF 9781292351377 220326 20220330102905.0