TY  - BOOK
AU  - Sawhney, Mohanbir; Biyani, Rajesh; Baid, Pooja.
TI  - 33rd National Management Convention: connecting across generations:creating Indian brands
U1  - 658.827 SAWM 
PY  - 2006///
CY  - New Delhi
PB  - Excel Multimedia
KW  -  
ER  -