00509nam a2200157Ia 4500003000400000005001700004008004100021040001800062041000800080082001500088100005200103245014300155260002500298600001400323650001400337OSt20260326104222.0211028s2008 xx 000 0 und d cAIMIT LIBRARY aeng a658.8 MENA aMenezes, Alan Johnson;Achar, Sumitha.g60471302 aImpact of newspaper advertisements on consumer buying behavior in Mangalore city: a study with reference to magnum intergraphics pvt ltd / bAchar, Sumithac2008 aMarketing aMarketing