00550nam a2200181Ia 4500 210719s1990 xx 000 0 und d 0-256-07898-X eng 658.8 CRAS CRAVENS (David W);LAMB (Charles W) Strategic marketing management cases and applications Ed 3 3 Boston Irwin 1990 xviii,742 HB Management Marketing Management 3 ; and ; applications ; cases ; Ed ; management ; marketing ; Strategic 214572 214572 0 0 0 0 Management AL AL 2008-03-06 0 658.8 CRAS D03184 2021-07-19 00:00:00 2021-07-19 DB