CHUNAWALLA (S A) and SETHIA (K C) <br/><br/>
Foundations of advertising: theory and practice. 

 - Mumbai  Himalaya Publishing House  2004 
 - 930  PB 
<br/><br/><label>ISBN: </label>8178664860 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 CHUF