TULL (Donald S) and HAWKINS (Del I) <br/><br/>
Marketing research: measurement and method. 

 - ND  Prentice-Hall of India Private Limited  1997 
 - xviii,863  PB 
<br/><br/><label>ISBN: </label>8120309618 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.83 TULM