DIRKSEN (Charles J) and others, Eds <br/><br/>
Readings in marketing. 

 - Illinois.  Richard D Irwin.,  1968 
 - xiv,673  PB 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 DIRR