Lee, Nancy R;Kotler, Philip. <br/><br/>
Social marketing: influencing behaviors for good.  Influencing behaviors for good. 

 - 4 
 - New Delhi  Sage Publications  2012 
 - xi,502 
<br/><br/><label>ISBN: </label>9788132110200 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802 LEEN