00439nam a2200133Ia 4500008004100000041000800041082002100049100001800070245012700088250000600215260004100221300001300262650003000275210716s2016    xx            000 0 und d  aeng  a658.4038011 SIEE  aSiegel, Eric.  aPredictive analytics: the power to predict who will click buy lie or die.bPower to predict who will click buy lie or die.  a1  aNew DelhibWiley India Pvt Ltdc2016  axxxi,332  aDecision  making(658.403)