Kotabe, Masaaki. <br/><br/>
International marketing / 
By Masaaki Kotabe and Kristiaan Helsen. 
 - 6th ed.  International Student Version 
 - New Delhi :  Wiley  Dreamtech Pvt Ltd ,  2015. 
 - Xxiv, 595p. ;  25.5 cm. 
<br/><br/><label>ISBN: </label>9788126557509 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Political and legal environment<br/>Segmentation and positioning
<br/><br/><label>Dewey Class. No.: </label>658.848   / KOTM