00735nam a2200217Ia 4500 20220307145313.0 210716s2011 xx 000 0 und d 9780071071017 AIMIT LIBRARY eng 659.1 7 SISJ Sissors, Jack Z. 23009 Advertising media planning / By Jack Z. Sissors and Roger B. Barton. 7th ed. New Delhi : Tata McGraw Hill Education Private Limited , 2011. Xiv, 480p. ; 24 cm. Marketing strategy and media planning 23010 Relationship among media advertising and consumers 23011 Baron, Roger B. 23012 ddc BK 7th 659.1 SISJ 209901 209901 0 0 ddc 0 0 MBA AIMIT AIMIT 2014-02-06 715.00 Bill no:1304; Bill dt:2014-02-03 0 659.1 SISJ MBA11019 2026-05-23 00:00:00 536.25 2021-07-16 BK 0 0 ddc 0 0 MBA AIMIT AIMIT 2016-11-06 825.00 Bill no:566; Bill dt:2016-11-24 0 659.1 SISJ MBA12467 2026-05-23 00:00:00 635.25 2021-07-16 BK