Sharma, Sangeeta;Singh, Raghuvir. <br/><br/>
Advertising : planning and implementation.  Planning and implementation. 

 - 1 
 - New Delhi  PHI Learning Pvt Ltd  2013 
 - xviii,478 
<br/><br/><label>ISBN: </label>9788120329737 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1 SHAS